Month: September 2020
Creative Commons and why should I care
You may have heard of Creative Commons, but may not know exactly what it is, why it is useful and frankly why you should care. If that is the case then this article is for you.
Marketing Your Product – How will you get noticed?
Influencer marketing is definitely a hot topic in digital marketing right now and as more and more businesses jump on the bandwagon, it’s only going to get bigger – especially in the current lockdown market of 2020.
The Business Show
So, it’s been around half a year since the pandemic struck and the business world has been transformed. Businesses and their plans have been put back, gone altogether or transformed into something new.
Read More
Is there any point in protecting my invention if patent enforcement is unaffordable?
Patent enforcement is often a big concern for a lone inventor. I often hear “Why patent if you cannot enforce it?” Patents are expensive, there is no doubt about it. If you require a patent in the UK, the USA, a few large European countries and maybe somewhere in Asia (by no means widespread global coverage) then you are looking at bills which will total well in excess of £100,000.
Free Data Event
Firstly, do you know what data is? Essentially, data is information which is stored for multiple uses. For businesses this could include details of customers and their orders.
Data is therefore valuable for businesses to help them to understand what’s happening to their business. An example of this would be for a business to help understand the performance of a certain product or service, or maybe even of a salesperson.
Read More